prime day 2023

Everything We’ve Written About That’s on Sale for Prime Day

A master list of Strategist-approved items.

Illustration: Lewis Osborne
Illustration: Lewis Osborne

It’s day two of Prime Day 2023, and the deals are still excellent. Our team of professional shoppers has spent the early hours of this morning obsessively tracking our site’s top sellers and their price histories to bring you the best discounts on reader-, writer-, and expert-approved products. Yesterday, we found markdowns on everything from NuFace to Mrs. Meyer’s hand soap (truly, it’s worth bulk buying the boring items when they’re this affordable). And today, we’ve found that most of the hard-to-beat steals are still available, in addition to some deeper discounts we’ve unearthed (for example, the lip tint our deals editor likes better than lipstick is even cheaper than it was yesterday). But before we get to the good stuff, an important date to note: The sale ends at 11:59 p.m. PT (2:59 a.m. ET on Thursday, July 13), so know that these deals are indeed fleeting (and some will sell out). That’s why we recommend acting fast after filling your online cart. (As a reminder, you’ll also need to be a Prime member to access these discounts.)

For smart shoppers who want all the options, we’ve created a comprehensive list of Strategist-approved items — spanning tech, travel, fashion, beauty, home décor, and more — that are marked down for Prime Day and likely won’t be this inexpensive again until Amazon’s next sale. The following grid includes blockbuster bargains we’ve seen on previous Prime Days, including our favorite Olaplex shampoo for color-treated hair and our best all-around Bluetooth speaker, plus dozens of highly vetted newcomers, like a set of Wüsthof knives you’ll use forever and a highly discounted iPad (which an assistant told us their boss likes to gift), all of which have had their prices slashed by at least 20 percent.

We’ve updated this post for the final time, and while the deals are still live, stock and prices could change rapidly as Prime Day wraps up at 11:59 p.m. PT (2:59 a.m. ET on Thursday, July 13). So make the most of your last hours to shop, i.e., stocking up on the unsexy (but necessary) stuff or finally pull the trigger on that NuFace that’s been in your cart since 6 a.m. And for even more sales coverage, delivered daily, sign up for our newsletter here.